Twitter: What, Why and How

This is a Twitter presentation I gave to about 60 marketers in Atlanta last week.  Great discussion, lots of interest in Twitter and an equal amount of justified skepticism.  Any thoughts or input on the presentation are welcome! Twitter: What, Why and How? View more presentations from Engauge .

Read More

All the cool kids are worried about Oprah on Twitter. Please.

Wow, this is really interesting.  All the early adopters are getting upset with Oprah signing up for Twitter.  What is everyone scared of?  Let’s see. Twitter is a great way to communicate with people that you’re interested in.  You can learn from and interact with people that tweet about things that interest you. And you…

Read More

First Twitterview, check

I had a great time yesterday interviewing a friend of mine (@johangrundin) who oversees digital marketing for Saab.  We did the interview through Twitter (ahem, a “Twitterview” if you will) and it was such an interactive session.  I kicked it off with some of the standard questions and then the interview just really took its…

Read More