Bravo, Skittles, bravo.

I’m a HUGE fan of the new www.skittles.com website.  Essentially they’ve handed their web presence over to the fans.  Not their online brand.  That, like all brands, already belongs to the public.  But in this case, Skittles made the decision to hand over their website as well.  Personally I think its brilliant. Want to hear…

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