RichRelevance nails augmented reality; gives glimse of future of online shopping

Augmented reality is something that’s been getting a lot of press lately.  If you’re not up on it yet, you can read about it on this augmented reality wikipedia page.  Very cool stuff.

RichRelevance (or @richrelevance) has some really impressive augmented reality, e-commerce software that I caught a demo of at Shop.org last week.  Check it out below, audio isn’t great but watch the video and you’ll get a glimpse of the future of online shopping.