Posts Tagged ‘location-based marketing’
Even Batman is annoyed with checking in
Found a great new blog, Frak Yeah Social Media, and this hidden nugget there…
Read MoreIn case you missed it, my thoughts and feelings on the state of location-based apps
In an article on Friday in Ad Age, I lay out my thoughts on where the location-based app industry is and why I think it has to evolve. Article: Gimmicks Aren’t Enough to Drive Adoption of Location-Based Shopping
Read MoreMy thoughts on the future of digital advertising
I was interviewed for Tech News Daily about the future of digital advertising. You can read the entire article here, but I pulled out the parts that I contributed to get thoughts/feedback. …. Unrealized power of digital marketing Jeff Hilimire, chief digital officer of advertising and marketing agency Engauge, agrees that companies aren’t pushing the…
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