Branding and Apps session at SxSW

By Jeff Hilimire | March 16, 2010 |

This was one of the better sessions I attended at SxSW this week. The title was, “Extending your brand? There’s an app for that.” You can read more about it here and see the guys that presented. The group talked about the pro’s and con’s of using apps but perhaps the best part of the…

Read More

To Kindle or to iPad…

By Jeff Hilimire | March 8, 2010 |

Unfortunately this suits me to a T.  I’ve been a very happy Kindle user for a few years now but the concept of being able to check email, surf the web, watch a movie…AND read ebooks is extremely appealing.  Of course we’ll see if the readability on the iPad is even close to the Kindle,…

Read More

Presentation: 8 Digital Trends That Will Change Everything

By Jeff Hilimire | February 10, 2010 |

Yesterday I gave a presentation along with Raghu Kakarala in Atlanta to about 70 digital marketers. The title of our presentation was, “8 Digital Trends That Will Change Everything“. We worked on this presentation for a few months, hemming and hawing on what those trends were, but we ultimately felt good about where we landed.…

Read More

6 Reasons I’m down on Foursquare

By Jeff Hilimire | February 5, 2010 |

I’ve been using foursquare for around six months (I think) and honestly, I’m starting to get a little tired of it. Or rather, the shiny newness of “checking in” has started to wear off. Why? 1. I just simply don’t go out enough. I have 3 kids at home 5 and under. Which means on…

Read More