Headed to the Art of Marketing conference in Toronto…

Today I’m in Toronto to catch the one-day Art of Marketing conference.  Here’s a video about the conference:

So why am I so geeked up about this particular trip?

First, I tried to go last year.  Got to the airport, tickets paid, hotel booked, and realized…my passport had expired.  That was both embarrassing and disappointing.  I’m here to redeem myself :)

It’s in Toronto and I’ve never been.  I hear its an amazing place.

The speakers are phenomenal.  And Guy Kawasaki will be there, so that’s a huge plus for me (here’s a pic of me and Guy).

I’ll be going with @interpolate and that’s always a bonus.

The networking at this should be great.  From what I’ve heard its a great group of people that attend this conference.

With the amount of work I’ve been buried in for the past several weeks, I’m looking forward to a day of sitting back and learning.  Digesting new information, forming new thoughts.  It’s amazing but sometimes just being away for a day or two from the “day job” can refuel your mind and get you thinking in entirely new ways.  And since I love the day job, its easy for me to be heads down for a long time, look up and realize that things have passed me by.  So trips like this are necessary for me to keep thinking about what could be.