Badges schmadges

By Jeff Hilimire | October 8, 2010 |

Yesterday we hosted a “digital innovation day” at Engauge.  We invited several tech companies to come and present the newest new, giving us and our guests a peek at where the digital world is headed.  It was tremendous (for more, check out the tweets from #DIGday). Two of the companies that presented were location-based-esque.  Kinda…

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Presentation: 8 Digital Trends That Will Change Everything

By Jeff Hilimire | February 10, 2010 |

Yesterday I gave a presentation along with Raghu Kakarala in Atlanta to about 70 digital marketers. The title of our presentation was, “8 Digital Trends That Will Change Everything“. We worked on this presentation for a few months, hemming and hawing on what those trends were, but we ultimately felt good about where we landed.…

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6 Reasons I’m down on Foursquare

By Jeff Hilimire | February 5, 2010 |

I’ve been using foursquare for around six months (I think) and honestly, I’m starting to get a little tired of it. Or rather, the shiny newness of “checking in” has started to wear off. Why? 1. I just simply don’t go out enough. I have 3 kids at home 5 and under. Which means on…

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Foursquare and Gowalla? Not in MyTown…

By Jeff Hilimire | January 15, 2010 |

This blows me away.  I’ve been researching, playing with, somewhat obsessing over location-based gaming, check-in apps for the last few months.  You can often find me standing outside of a place I’m about to enter, furiously opening apps, checking-in, and then firing up the next app so that I can check-in on many different systems.…

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