Archive for January 2009
Social Media Predictions for 2009 – Part 2
I decided to break out my predictions into a few blog posts, because a) people don’t like to read LOOONNNGG blog posts and b) I needed more time to think through my other predictions ;) My first prediction is here. Next up: Brands will continue to miss the boat when it comes to the social…
Read MoreWhat’s worth more, a consumer buying your product or evangelizing it?
It’s an interesting question, isn’t it? What would you rather have, a consumer that buys your product or a consumer that interacts with your brand online and tells all their friends and contacts about it? You’d think the two would be mutually exclusive, however a new campaign by the Mountain Dew folks has me wondering…
Read MoreSocial Media Predictions for 2009 – Part 1
Seems like everybody is posting up articles and blogs with their predictions for the digital world in 2009. So I figured I’d give it a go. Here’s my first prediction: Microblogging and micro-experiences will continue to grow Not really stepping out a limb here, let’s face it. Over the past six months I’ve learned the…
Read MoreYeah, one of my clients has a mail robot.
That’s right, a freaking mail robot. It’s sweet.
Read MoreRight place, right time
There are two schools of thought in this economic climate about launching a start-up. One is that you must be crazy. The walls are crashing down and you’re trying to start something new? Save your pennies, buckle down and maybe once things come around we can talk more about this “new idea” of yours. As…
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